Originally published in Seattle Business Magazine, this article features lessons that CEOs learned from the Great Recession and how to prepare for the next downturn.
When economists and historians look back on the Great Recession there will be debate about its causes and whether more stimulus should have been applied by the government to kick start the recovery. But there should be no debate about what business learned – or should have learned – as a result of going through what, for some, was a near-death experience. Click here to access the article.