Posts Tagged: Supply Chains

The Shifting Landscape of Manufacturing and Consumer Products

The digital economy has been redefining industry boundaries for years. The onset of COVID-19 only accelerated this trend in the manufacturing and consumer product space. More middle market companies are now attempting to sell directly to consumers online, and many are extending their internet presence beyond the large e-commerce websites.

Part of this is attributable to manufacturers adjusting to new customer preferences. The pandemic created a drastic spike in demand for consumer products. And we all saw the effects this holiday season when most were faced with shipping delays, and many were unable to obtain out-of-stock products.

These consumer product gains haven’t all gone to large corporations though.

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